bayesian-mmm

Here are 3 public repositories matching this topic...

Michaelrobins938 / attribution-assets

10-paper marketing science framework with 11 live dashboards. Bayesian MMM, causal inference, probabilistic identity resolution, and real-time streaming attribution. All papers published with Zenodo DOIs.

identity-resolution attribution markov-chains causal-inference marketing-science streaming-analytics shapley-values media-mix-modeling bayesian-mmm incrementality-testing

Updated Mar 4, 2026
HTML

iampathaksaurav / Bayesian-Marketing-Mix-Modeling-MMM-using-PyMC

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End-to-end Bayesian Marketing Mix Modeling (MMM) using PyMC with ROI analysis, response curves, scenario simulation, and forecasting.

data-science machine-learning pymc mmm marketing-analytics marketing-mix-modeling bayesian-mmm

Updated Jun 16, 2026
Jupyter Notebook

hamid-digitalmarketer / ai-marketing-mix-copilot

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Production-grade Bayesian Marketing Mix Modeling (MMM) & Causal Incrementality Copilot with Multi-Agent Orchestration and Human-in-the-Loop Governance.

python adtech multi-agent causal-inference mmm marketing-analytics marketing-mix-modeling martech incrementality budget-allocation ai-marketing roi-optimization bayesian-mmm

Updated Oct 12, 2026
Python

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