An SEO content engine that uses RSS as raw material.
Aggregate It imports RSS/Atom feeds, faithfully rewrites the content with AI (no fact changes — news stays news), deduplicates stories semantically, and maintains living topic pages that stay up to date as new sources arrive. It automatically extracts entities (companies, people, products…), resolves them against your custom post types, creates researched hub pages, and builds an internal-link graph that compounds into topical authority.
It is not "an aggregator that happens to have AI." It is an SEO machine whose fuel happens to be RSS.
- License: GPL-2.0-or-later
- Distribution: GitHub releases + Plugin Update Checker self-update (matches
crm-connect); WordPress.org listing optional later. Freemium add-ons via provider seams. - Slug:
aggregate-it - Conventions: follows the
crm-connecthouse style — seedocs/CONVENTIONS.md - Status: planning / pre-implementation
| Capability | Why it matters for SEO |
|---|---|
| Living canonical posts — one authoritative URL per story, updated over time | Concentrates link equity + sends dateModified freshness signals instead of splitting equity across duplicates |
| Faithful rewrite — reword + strip promo junk, never alter facts | Original prose without the hallucination/legal risk; a documented selling point |
| Novelty gate — only update when genuinely new facts arrive | Avoids the thin-rewrite pattern that triggers Google's Scaled Content Abuse policy |
| Entity hub engine — auto-match/create CPT entities + contextual backlinks | Builds hub-and-spoke topical authority + machine-readable about/sameAs schema |
| Native-rich schema — Article/NewsArticle + entity + citation graph | The durable moat thin-rewrite competitors can't replicate |
docs/DECISIONS.md— the resolved design decisions and their rationaledocs/ARCHITECTURE.md— data model, pipeline, subsystems, config schema, extension APIdocs/CONVENTIONS.md— engineering house style, ported fromcrm-connectdocs/EXTENDING.md— provider/hook seams for premium add-onsdocs/PLAN.md— phased implementation plan (phases 0–4 built)
- Scale: single site, moderate volume — Action Scheduler, no external worker
- Editorial: fully automatic publish; manual edits after the fact
- AI: cheapest-viable models behind a swappable, bring-your-own-key adapter
- Content stance: full faithful rewrite, facts preserved, promo stripped
- Goal, above all else: SEO